On-demand food delivery apps have become one of the comfort platforms for people to order meals from their favorite restaurants. In addition, the platform also lets people explore various eateries near them and try different cuisines and dishes too. In short, with the convenience of doorstep deliveries, an online food delivery app also acts as a medium for people to explore new restaurants, try new dishes, and avail of discounts on their purchases.
nnnnFor instance, EatStreet, the popular American food delivery app, offers stupendous offers for new customers, existing ones, and also on bigger purchases. Therefore, if you are thinking about launching an on demand food delivery app, you should take a few lessons from EatStreet.
nnnnLet’s learn how this American-based food delivery application did wonders in the market. Furthermore, we will look at how you can build a similar app in less time and with a small investment.
nnnnWhat’s EatStreet?
nnnnEatStreet is an independent online and mobile food delivery application that is well-known for its quick services in America. Originating in a dorm room at the University of Wisconsin-Madison, this food delivery app did wonders in the States after its launch in 2010! The Madison-based food ordering and delivery application was founded by Matt Howard, Alex Wyler, and a third cofounder in their freshman year of college.
nnnnEatStreet was first launched as the website-based business BadgerBites.com, and later, it was renamed. Today, the popular food delivery app operates in 250+ cities, connecting more than 15,000 restaurants and over 1.7 million customers.
nnnnTalking about the mid-level online food market, EatStreet is surely their king!
nnnn5 Game-changing Business Lessons to Learn from EatSteet
nnnnAfter a backbone-breaking lawsuit incident in 2022, EatStreet has come back on the road with better management and operations.
nnnnTherefore, for all the new entrants in the market like you, it is important to learn from EatStreet’s mistakes and do the right thing right from the day your business goes live.
nnnnOffer expansive food options with transparent pricing
nnnnWhen launching an online food delivery business, make sure that you partner up with or attract restaurants of all genres. From Chinese to Multi-cuisine, Mexican, Indian, Fast Food, Salads, etc., provide a ton of options for your customers to choose from. People want variety, and that’s what you must provide them on your platform.
nnnnThe second most important thing is transparent pricing. EatStreet’s main motto is to offer its customers fair pricing, and that’s one of the crucial factors that has helped it grow exponentially in the American market. The app offers meals at the same rates as the actual restaurant. On the other hand, the app displays the viable delivery fee and discount options right before the users place their orders.
nnnnOffer multiple food ordering channels
nnnnEatStreet makes the best use of the Facebook Ordering System! It is built specifically for restaurants registering on your online food ordering and delivery app. Local restaurants can boost their sales by using the free Facebook smart link, which directs customers to their online menu posted on a third-party food delivery app.
nnnnFrom there, customers can easily place their orders! This is one clever way EatStreet uses to increase their partnering restaurant’s sales, along with increasing traffic on their app as well. As a new startup, you too can do this!
nnnnFurthermore, you can launch other food ordering channels with your iOS and Android apps, such as:
nnnn- n
- Food ordering KIOSKs nnnn
- Order by calling the restaurant/app admin nnnn
- Website n
Restaurants can also add the food ordering link to their Instagram stories and profiles. The smart link option is great for small businesses! Here’s how the option looks on a restaurant’s Instagram profile:
nnnnOpting for employees and not independent delivery contractors
nnnnAlthough contractual employment for delivery drivers is creating a boom in the market, however, there are certain perks that only ‘employees’ get! This is where EatStreet didn’t nail the game, but still, they put forth an amazing business strategy.
nnnnDuring the 2022 lawsuit against EatStreet, the delivery drivers accused the company of breaking wage laws, including how tips were used to offset the actual minimum wage.
nnnnWell, keeping aside what EatStreet did, registering delivery drivers as ‘employees’ is an excellent way to get the most from the market.
nnnnThe perks you will get as the app owner by employing your food delivery drivers include a sense of control! You can control their actions, especially when it comes to maintaining the decorum of your company.
nnnnOn the other hand, delivery drivers will be able to enjoy the perks of employment, like:
nnnn- n
- Financial support: they will get paid for completing x number of deliveries and rewards too! nnnn
- Other benefits: they can get perks like health insurance and paid leave. n
Since you are launching a new app on the market, you can always improvise and make things better for your on demand food delivery drivers!
nnnnKeep on improving the business
nnnnEatStreet is focused on improving and expanding its online presence, which most food delivery businesses fail to do! The company believes that customers in the on-demand economy love only those brands that fulfill their needs quickly.
nnnnYou must also build a mobile application that lets your customers quickly order their food and get doorstep deliveries added with the conveniences of:
nnnn- n
- Secured online payments nnnn
- Real-time tracking and updates nnnn
- Easy customer support nnnn
- Multi-channel ordering system nnnn
- Loyalty programs nnnn
- Simple signup and login options n
You must also consider working on your advertisements, social networking, email campaigns, data security, and other crucial aspects if you wish to become successful!
nnnnShow the true entrepreneurial spirit!
nnnnEven after facing challenges like lawsuits and bankruptcy, EatStreet is still standing strong, and it’s willing to do everything in its power to run in the market.
nnnnWell, that’s what you should do. No matter what challenges you face, you shouldn’t feel demotivated to go off-grid. To maintain its competitive edge in the American market, EatStreet made a lot of changes in its business, including:
nnnn- n
- Enhancing their on demand delivery logistics nnnn
- Optimizing their app’s and website’s interface nnnn
- Expanding restaurant partnerships nnnn
- Improving customer service responsiveness nnnn
- Refining marketing strategies n
How to Build a Food Delivery App like EatStreet Quickly and Affordably?
nnnnFeeling inspired much? Well, then why are you waiting to make your dream food delivery app like EatStreet come to life?
nnnnStart your online business in 2024 in just 1-2 weeks without spending a huge amount of money. Is that even possible? Well, with ready-made app solutions, it is no longer impossible to launch a fully-fledged app.
nnnnIn simpler words, launch an EatStreet Clone application in any market where you wish to set up your business. Trust a well-established white label firm that offers pre-built apps, a website, the KIOSK app, and an admin panel in addition to offering rebranding, bug-testing, and launch support!
nnnnA ready-made application only needs an investment of US$6,000 to US$25,000. Besides, it takes only 1-2 weeks to launch your business online!
nnnnWrapping Up
nnnnEatStreet, the popular Wisconsin-based food delivery app, is making the market go wild with its amazing on-demand services. To build a similar app, all you need to do is research your market and find a white label firm that has helped hundreds of entrepreneurs from across the globe.
nnnnBefore investing all your money, try to test their demo application on your devices. Once you feel that the chosen clone app is best suited for your business needs, go ahead and buy their ready-made package!
nnnnWell, that’s how you can launch your EatStreet Clone and implement all the lessons you’ve learned from the American food delivery app.
n
